Noha Khaled

Work

Different problems, different builds. Each case study follows the same structure: the problem, the decisions I made, and what I'd do differently.

What these show

Data modeling

Normalized schemas from scratch, star schemas, surrogate keys, and fixing a grain error that had inflated retention figures.

Pipeline engineering

ETL and ELT, parent-child load order, orchestration, automation, reruns that don't duplicate data.

Data quality

Fuzzy matching with confidence thresholds, duplicate and change detection, reconciliation.

Reporting

Power BI, DAX, and data models built for realistic questions.